Women have been playing a pivotal role in the business world for centuries. They’ve had to overcome many barriers and obstacles, but they refuse to be left out of anything. This blog post is all about an inspiring story of a woman in the business world- what it takes to succeed, how they do it differently than men, and why this should matter to you!
The top women in business are some of the most powerful people in our society. It’s not an understatement to say that they influence a good portion of what we see, hear, and do every day. Many women have made their mark on large corporations such as Wal-Mart (Rosalind Brewer), IBM (Virginia Rometty), Pepsi (Indra Nooyi), and Citigroup (Maura King). Women are currently the dominant force in small businesses as well. According to recent data, “72% of all new businesses have been founded by women.”
Women are starting to take over not just because they’re persistent and determined, but because they’re smart. They’ve learned a lot in the past few decades on how to succeed in this field, and I’m going to share some of these things with you.
So today we are going to talk about one such woman, Kanishka Pawar; the founder of KanFit, and her inspiring story.
Kanishka is currently based in Nagpur, Maharashtra pursuing clinical psychology. In an interview, we asked her about KanFit and the inspiration behind it.
KanFit is an online thrift/ consignment store where new, pre-loved (or pre-worn) & vintage clothes are sold. [Instagram: @kan.fit_]
Thrift shopping is a great way to buy clothes that are gently used at well below retail price. It is also a sustainable and unique alternative to fast fashion which reduces pollution significantly.
In our conversation with Ms. Kanishka, she told us about her exciting weight loss journey which contributed to the conceptualization of KanFit – Pre-loved Fashion.
In 2018, Kanishka gained a fair amount of weight. She was 83kgs and mildly depressed due to the gap year she had to take in her college education. She was in a toxic relationship with junk food which would further affect her mental health.
Due to all this, Kanishka would regularly have to purchase clothes that would fit her. She had sizes from XS to XXL in her closet and something had to be done. She realized that she’d have to start saving her cash and calories!
Kanishka could never do complicated diets and heavy exercise. Strong willpower and small lifestyle changes helped her lose 32kgs naturally. She followed intermittent fasting ( it is an eating pattern where you cycle between periods of eating and fasting), eating home food only, and quit sweets. She believes that there is “die” in “diet” and we have negative conditioning with that word. That’s why extreme diets don’t work in the long run.
Subsequently, the COVID-19 pandemic hit, Kanishka was 51kgs and once again needed to buy clothes that were small in size. She wished she could purchase good clothes at low
prices. Since that was not an option, she wanted to earn money to buy new apparel and wanted to host a “garage sale” which was popular in the countries she lived in before: Oman, New Zealand, and Australia. A garage sale is an event for selling used goods in your backyard/ house. An individual doesn’t require a license to do so.
This idea was supported by her followers on Instagram but eventually was dropped due to the COVID situation. Instead, she decided to start an online thrift store on Instagram. This concept was popular among big cities but unheard in Nagpur- until KanFit !
Kanishka knew that such a business model is a risk, but went on to set up KanFit with striving towards perfection. Kanishka herself, being a blogger/influencer marketed and promoted her venture on her Instagram profile [@kanishka_pawar], which not only got a great response but also inspired many women of Nagpur to establish their own thrift stores.