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Malaysia’s GCB shakes up competition for Côte d’Ivoire cocoa


Malaysian company Guan Chong Berhad (GCB) has been operating discreetly since 2018 and has reached a new stage in its Ivorian business. On 21 July, Ivorian Vice President Tiémoko Meyliet Koné travelled to San Pedro, the country’s second-largest city, to inaugurate the Malaysian giant’s crushing plant.

With this first crushing unit, with a capacity of 60,000 tonnes, GCB is competing with the multinationals that have historically operated in the country, such as the American Cargill West Africa, the Indo-Singaporean Olam, the Swiss Barry Callebaut, and the French Touton and Cémoi.

While crushing tests were carried out last June, operations had not started. Investment in San Pedro is estimated at CFA46bn (just over $106.5m), with the aim of doubling production to 120,000 tonnes by 2024 and increasing it to 240,000 tonnes within five years, for a total investment of CFA53bn.

Closing the gap

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