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Deepfake videos create false memories – but so do fake articles


People remember nonexistent film remakes after seeing deepfakes

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Deepfakes that insert an actor into movies they never starred in are convincing enough to create false memories of Hollywood film remakes that never existed. But researchers also found that deepfakes do not have a uniquely powerful influence on people’s minds compared to the humble written word.

“We’ve done a couple of projects trying to establish how much worse deepfakes are than anything else in terms of memory and misinformation,” says Gillian Murphy at University College Cork in Ireland. “And we’re …

Article amended on 21 July 2023

We corrected the percentage of people who thought the deepfake remakes actually existed

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